As the world continues to seek holistic and natural solutions, the popularity of CBD has soared, offering a non-psychoactive and non-habit-forming alternative for those seeking relief from common challenges like sleep, stress, muscle recovery, focus, or just to boost their general wellness.
Here’s a recap of what we saw from our customers in 2023.
NextEvo Naturals’ Top Performing Products
Did you know that 1 in 3 adults in the United States struggles with sleep issues? It's no wonder that our Sleep CBD products have become a top choice, accounting for 25% of our customers' purchases. The need for quality sleep has never been more important, and we are here to provide a safe and effective solution.
The top solution and need sought by our customers is undoubtedly sleep. The relationship between stress and sleeplessness is evident, with some individuals seeing stress as the direct cause of their sleep disruptions.
However, others experience intermittent sleep disruptions and seek comprehensive support for both symptoms and causes, resulting in a 5:1 ratio of sleep-related CBD purchases.
It should come as no surprise that the second most popular set of products, at 22%, are our Stress CBD products. After all, according to national data, 51% of Americans report feeling stressed or depressed.
Preferred Methods of CBD Consumption
When it comes to consuming CBD, our customers have their preferences. CBD gummies reign supreme, with 55% of our customers opting for this delicious and convenient form. CBD capsules, on the other hand, are favored by 17% of our CBD enthusiasts.
And for those seeking unique options, our dissolvable CBD powder and CBD cream products round out the choices.
Who Prefers CBD? Men or Women?
It's fascinating to see how both men and women are embracing CBD curiosity. However, our data shows that women are leading the way, with a 3:1 ratio in their willingness to purchase and experiment.
This could mean more women prefer CBD to men, or, it could be that women are the primary purchasers of supplements for the entire family.
Where Will CBD Go In 2024?
As the CBD industry continues to grow year after year, we are thrilled to be at the forefront of this natural wellness movement. People are turning to holistic and natural solutions to address their needs, and CBD has proven to be a reliable ally in their pursuit of well-being.
As we look forward to 2024, we are excited about the growth and potential in the CBD industry. Our commitment to quality, safety, and innovation sets NextEvo Naturals apart. We rigorously test our products for purity and potency, ensuring that our customers receive the highest quality water-soluble CBD available.
Thank you for joining us on this journey. Together, let's continue to explore the transformative power of CBD and embrace a natural path to well-being.
