Exploring CBD Statistics: Examining Usage and Trends Across States

Exploring CBD Statistics: Examining Usage and Trends Across States

CBD, or cannabidiol, has taken the wellness industry by storm since its federal legalization in 2018. With this monumental shift, the market has witnessed an unprecedented explosion of CBD products and consumption options, leaving consumers with a newfound wealth of choices. 

In This Article

Top CBD Statistics at a Glance
CBD Usage by States

In this comprehensive case study, we embark on a journey through the world of CBD statistics to shed light on the latest data and trends. 

At NextEvo Naturals, we understand that navigating the CBD landscape can be overwhelming, which is why we aim to share the data, scientific evidence, and consumer testimonials to help you make an informed decisions about what is right for your personal wellness journey. 

Let’s dive right in!

Top CBD Statistics at a Glance

  • By 2024, an estimated 35% of all Americans are expected to have tried CBD products. (Source)
  • The CBD market is predicted to reach $20 billion in annualized sales by 2025. (Source)
  • According to consumer reports, 64% of CBD users are seeking pain/inflammation relief, while 49% rely on CBD for anxiety/stress relief.
  • 47 out of 50 states across America have legalized the usage of CBD to some degree, reflecting the widespread acceptance and trust in this natural remedy. (Source)
  • According to consumer reports, CBD oils (tinctures), despite poorer absorption compared to water-soluble CBD, remain the most popular CBD products, reflecting a need to educate consumers about new and improved CBD formulations that will further optimize their experience.
  • CBD gummies are experiencing remarkable growth and are projected to reach a market cap of $19.4 billion USD by 2030. (Source)
  • Online sales of CBD products are expected to reach $6.07 million by 2026. (Source)
  • 24% of CBD users are considered innovators or early adopters of new CBD products. (Source)
  • 18-29 year olds make up the largest user group, with 20% actively embracing CBD products. (Source)
  • Individuals over the age of 65 exhibit the lowest CBD usage. A study from 2022 reveals that the most common dosage of CBD falls between 5-10 mg. (Source)
  • Nearly 65% of U.S. adults perceive CBD as safer to consume than alcohol, yet only 44% support full CBD legalization. (Source)
  • A Forbes Health survey conducted by OnePoll, encompassing 2,000 U.S. adults, indicates that 60% of respondents have tried CBD products and believe in their potential medicinal benefits.


CBD Usage by States

California stands as the state with the highest CBD usage, boasting an estimated 3,318 million CBD product users. 

While detailed age and gender sales data for various regions are currently lacking, recent consumer data indicates that CBD usage in California is most prevalent among the 35-44 age demographic. Additionally, sales across California display a notable skew towards female consumers.

How Common is CBD Usage?

Current data suggests that by the end of 2024, approximately 35% of Americans will have tried CBD products.


  • Among the younger population, specifically the 18-29 age range, awareness of CBD-based products is significantly higher. (Source)
  • Consumption-based data reveals that 31% of U.S. citizens consume CBD products at least once a day. (Source)

The study also highlights that the majority of CBD users fall into a younger demographic, while those using CBD for medical conditions tend to be in older age groups. This data underscores the increasing awareness and adoption of CBD products.


CBD Usage by Demographic

  • Currently, 14% of all U.S. adults over the age of 18 are aware of CBD products and actively use them. (Source)
  • The most common age demographic utilizing CBD products is the 18-29 group, with a predominantly female focus. (Source) This demographic shows a greater propensity for purchasing and searching CBD-related products.
  • Individuals over the age of 65 have a lower awareness and adoption of CBD-based products, with only 8% of this age group actively using CBD. (Source)
  • Across all age ranges, 55% of CBD users are male, while 44% are female, according to consumer reports.

Main CBD Usage Statistics 


  • According to a survey conducted with 20,000 respondents, treating stress is the most common use for CBD among all users. (Source)
  • Additionally, 35% of all users report using CBD products for fun or recreational purposes. (Source)
  • Of those users surveyed, 48% were influenced to try CBD by a medical professional. (Source)
  • According to keyword data, "CBD for Sleep" ranks among the most commonly searched keywords, indicating the growing interest in CBD's potential to improve sleep quality.
  • Furthermore, younger users are turning to CBD to enhance sexual behavior, demonstrating the diverse applications of CBD products.


NextEvo Naturals: Leading the Way in CBD Innovation to Improve Patient Lives 

At NextEvo Naturals, we are committed to providing high-quality CBD solutions that support your wellbeing. Our extensive range of CBD products, including capsules, gummies, dissolvable powder, and topicals, are formulated with our patented Smartsorb™ technology for superior absorption—up to 4X better absorption when tested against CBD oil brands.

From inflammation relief to stress management, we prioritize your health and strive to exceed your expectations with our innovative, safe, and effective CBD offerings.

Discover the power of CBD and experience the NextEvo Naturals difference!